Similar to profit organizations with their marketing strategies, charities use a number of ways to raise awareness of health, social, or economic issues. One such way is the use of wristbands. Although the idea of the silicon bracelets seems ineffective, foundations have spread the knowledge of particular societal concerns through the simplicity of these bracelets’ design. Many charitable organizations are recognized by the silicon bracelets, deeming them a successful way to increase awareness of important matters. Below are just a few examples of charity foundations that can be identified just by their wristbands.
One of the most popular charity silicon bracelets is the yellow Livestrong wristband, a collaborative effort from the previously named Lance Armstrong Foundation (which is now known as the Livestrong Foundation) and Nike. The foundation was built by the former professional cyclist Lance Armstrong and cancer survivor in 1997, aiming to empower other cancer survivors and their families. In 2004, Nike partnered up with the foundation and birthed the Livestrong wristband, influencing other charitable organizations to start their own bracelet-selling campaigns. Proceeds from the bands are donated to cancer research, survivorship, and other cancer charities all over the world. Although Armstrong’s doping incident affected the sales of the wristbands, the livestrong bands will forever be an icon of the organization.
The next widely known wristband is the Pink Breast Cancer Awareness Bracelet. Although the pink ribbon is the established symbol for breast cancer awareness, the pink silicon bracelets work just as well as a representative and a way to fund research and community support programs. It’s the most common form of cancer for the female population and can also affect men as well. Unlike the Livestrong bands, the bracelets come with an assortment of messages, such as “No One Fights Alone”, “Say it, Fight it, Cure it”, “Fight like a Girl”, and “Cancer Sucks”. There is also another band that simply says “Survivor”, which is just as powerful of a message as the others.
The color red represents any sort of AIDS/HIV awareness, which is why AIDS/HIV foundations have gathered together to produce their wristbands in red. Each bracelet is marked with the red ribbon and the words “Strength, Hope, Faith, Courage” and used in a variety of ways. Some have used to have individual conversations with others for awareness, some use it to support an affected loved one, or raise funds for patient support and cancer research. The fastest growing number of the affected is found in the young adult population, and the wristbands are the fastest and easiest way to spread concern but also hope.
Silicon bracelets are not used exclusively for cancer research, even though many cancer charities do have their own wristbands. There are several organizations that have used it to support other causes and address societal issues. The Support Our Troops cause that is represented by a yellow ribbon also has a yellow wristband, and wearers of the bracelets display patriotism and appreciation for active duty US military personnel, especially those deployed overseas. Even issues like racism are addressed through silicon bracelets. Several years ago, Nike launched a wristband, which is essentially one black and one white wristband intertwined, that says “Stand Up, Speak Up”, showing their stand against racism and discrimination. Nike no longer is selling this particular product but the bracelets are still sold online on eBay.
Buying these charity bracelets is one of the easiest and best ways to show your support, appreciation, and awareness for any cause. They are cheap and can be sold by the bulk.For more reference must visit the-wristband-factory.com. They are also rather trendy and eco-friendly, but most importantly, they make a bigger impact than one could possibly imagine.